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Sign making in different countries
Morning All.
Just got back from a trip to Portugal and it really struck me how poor the quality of print and signage is compared to us in the UK. Lots of roller banners with banding, printed on cheap fraying banner vinyl and poorly aligned cut vinyl on shop fronts. Banner vinyl was “hemmed” with carpet tape and wonky cut foamex boards!
Not sure if this is customer led, who are demanding cheaper printing or just a product that’s seen as disposable? Are our customers too demanding when the public just sees the shop name and wouldn’t care whether their sign was pixelated or bandy…?!
I appreciate every economy / market is different but my customers wouldn’t pay me for the work I saw on holiday!
Neil D.
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