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Pricing Vehicle Graphics, help and advice needed please?
Evening ladies and gentlemen. I need help!! As i’m a newbie to the sign writing game i’m a little lost on the pricing front. I’ve been asked to sign write a lorry cab and i’ve not got the first idea where to start. Any advice would be greatly apprecieated…just a way to work out what to charge my time cutting time materials etc as i’m absolutely lost
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6 Replies
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Personally whatever you think your time is worth.
First up you should always double material. So once design is signed off for the lorry you will know exactly how much you need. If it’s 6m personal round it up to 10m and charge for that. If there was a mistake not only do you have 4m spare and in stock it’s also covered and not coming out your back pocket.
When it comes to working out time it will be hard as it’s your first. Again put it down as a full day.
You should be covering any over heads in your time etc.. so for example to cover my over heads let’s say it’s £60 an hour my firm needs to produce.Personally I would quote for a full day at X amount. Don’t give them an exact hourly rate.
Don’t skimp on materials. Use the best for the job . Will be easier to fit and save time. Will also as more time goes on give the customer a better value and better reputation for you.
Don’t be half the price of your nearest competition. Sometimes mark ups seem really good in this industry and folks under cut with silly prices but they end up busy fools and unless you change how you are doing things and up the prices it’s not sustainable for long. Personally anyway.
Every area of the country is different price wise. Someone posted on here there the best price they could get for pop up banners in there area it is was almost half of what am getting.
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Thats brilliant Chris, thanks ever so much, thats helped me out no end. I now have a good idea what to charge. Im really grateful for your help… now i just need to fit it :rollseyes:
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I’m not sure if it was on this site, but I remember seeing a thread on
“how long does that £100 vehicle lettering job really take”
It broke the job down, through designing and emailing the client before approval, then production and then fitting.
Basically saying we only see the fitting of the graphics and the cost of the materials when there is a lot more besides these things.
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My rule of thumb for estimating is $180nz per square meter per colour. Thats about 90 of your earth pounds.
Minimum is one square.
Plus artwork time. -
Sorry posted twice and I cant delete it!
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Generally I have a price per linear meter that price is once it has been weeded and papered. Then there is design time, applying time.
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