• Narrow sign Guidance

    Posted by Adrian Yeo on May 4, 2010 at 8:20 am

    Morning all

    I have been asked to quote for a shop front, (not my usual line of work so very inexperienced). The facia board is 5.3m X0.35m wide.

    The customer wants the name , shop number and telephone details on there as well as a three item list.

    Really struggling to do much with this as its so narrow

    🙁

    The brief was to no be too serious, and colours to be browns and creams. My first go below.

    On a side note, this is being fixed onto a metal roller shutter cover. I cant really see putting the sign in a frame is an option as its narrow enough as it is so any suggestions on the best route to take?

    Yours humbly

    Adrian


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    Adrian Yeo replied 14 years ago 6 Members · 13 Replies
  • 13 Replies
  • Warren Beard

    Member
    May 4, 2010 at 8:41 am

    Hi Adrian

    I’m doing one almost the exact same size at the moment and it does look weird at those dimensions, I got a round it slightly by adding in a large center panel that extended slightly below the sign and well above the sign to make it a feature point. I also added a digital print to the entire tray to make it look bigger due to the amount of colours etc.

    Normally there is space above a roller shutter so could be a an option if he is willing to pay a bit extra.

    Cheers

    Warren

  • Adrian Yeo

    Member
    May 4, 2010 at 8:45 am

    Hiya Warren

    Unfortunately, the shop is below flats and there is no room whatsoever above 🙁 . I may be able to go a couple of inches lower but that would be under hanging the shutter cover. The sign is already at quite a low level (you can touch the bottom easily with a raised arm) so not sure about taking it down any more than that.

    cheers

    adrian

  • Matty Goodwin

    Member
    May 4, 2010 at 9:52 am

    As signs are not really really my thing I have only one suggestion….

    I dont think the address is necessary on the sign as ‘your’ already there?

  • Adrian Yeo

    Member
    May 4, 2010 at 9:54 am

    Hi Matty

    I thought that, but it was what the customer wants on there. Does not help that all the other shops have the address on there as well so he going by that.

    Adrian

  • Harry Cleary

    Member
    May 4, 2010 at 10:59 am

    Just a different layout….I think you will struggle with legibility with that font.


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  • Adrian Yeo

    Member
    May 4, 2010 at 11:05 am

    Harry

    I like that a lot 😀

    What fonts are they that you have used? I was not overstruck on the fonts I had but flicking through could not make my mind up.

    Thanks for the input

    Adrian

  • Harry Cleary

    Member
    May 4, 2010 at 11:09 am

    Creampuff and Arial Black, Adrian. I can post the Creampuff as an ai if you dont have it….although I think it’s a freebie.

  • Adrian Yeo

    Member
    May 4, 2010 at 11:11 am

    Thanks Harry

    Just downloaded it.

    😀 😀

    Adrian

  • Harry Cleary

    Member
    May 4, 2010 at 11:16 am

    Maybe throw some shading or an outline on there to give it a bit of pop?

  • Tim Painter

    Member
    May 4, 2010 at 11:32 am

    I would also throw in the pot your ideas without being constrained to what the shop owner wants.

    Is there no window that you could put the bullets on along with the Telephone number.

    If you are being constrained to just the panel, then from a marketing point of view I would think what they do is a larger priority over who they are.

    Just my 2p’s worth.

    Tim.

  • Jill Marie Welsh

    Member
    May 4, 2010 at 12:36 pm

    In a linear layout, always always use panels to break things up.
    I would go a step further with Harry’s layout and make a panel on both sides.
    Definitely talk the client out of the address.
    I would put the street number on one side, the telephone number (without "Tel:" of course) on the other and letter his windows with a bulleted list.
    Love….Jill

  • Harry Cleary

    Member
    May 4, 2010 at 1:21 pm
    quote Tim Painter:

    I would also throw in the pot your ideas without being constrained to what the shop owner wants.

    Is there no window that you could put the bullets on along with the Telephone number.

    If you are being constrained to just the panel, then from a marketing point of view I would think what they do is a larger priority over who they are.

    Just my 2p’s worth.

    Tim.

    Totally agree Tim….sometimes clients are only adamant about what they want until they see something better. 😀

  • Adrian Yeo

    Member
    May 5, 2010 at 6:22 am

    Thank you all for your time and comments. Got some great ideas on the way forward on this one.

    Tim, you are right about the customer…. what the customer wants is quite often not what the customer needs! 😀

    Thanks

    Adrian

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