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can anyone help with my van layout please?
Hi all
Been tasked with doing this job for a potential new customer. Its a replacement for the one shown in one of the photo’s on the website. The original artwork looked a bit lost so rather than do a straight copy (what I think is what they actually want), thought I would have a go at changing things a bit.
The main logo has been a real headache, they don’t have the font and the only text I could get looking close to their existing logo was that supplied by Jill. Looks good, but no lower case as such is available 🙁
My question is…. Would you put the logo on the top or in the middle? I prefer the middle look with the long web address across the top, but what do I know!! lol
The actual transit is a high top, hence the artwork being a bit out of place, but only had an outline for the standard tranny thanks to the Impact site samples 😀 Promise to buy the disc if I start doing a few more standard vehicles!!
I have attached drawings below. Any advice/crits gratefully received.
Thanks in advance
Adrian
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18 Replies
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heres the drawing
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You definitely need to give the name a nice punchy outline. Otherwise there is not enough contrast.
Love….Jill -
I think that before anything else you should give it all some room to breathe – more white space.
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Hmmmm, looking at that now. Might shrink down a bit! Does seem very cluttered. Might cut the text down and take it from there. cheers
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Think that looks less cluttered. Do you think the rear is OTT too?
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or a slight variation…
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Better from the white space point of view but there is no design here, just bits of text plonked on the van where they might fit IMHO.
I couldn’t open the ai file in CS2 plus fonts would need to be outlines.
I would like to see more prominence to the name and strapline to provide the "who – what – where" information clearly and logically.
Edit: 2nd one is better -
Thanks for the honest opinion 😀
File saved as version 10 try that
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Nope, file is empty
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File isnt empty. Zoom out.
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beat me to it! lol
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My take.
Design reasons. The name is number 1. People will remember it. Website is next it incorporates the name.
No one is going to remember a phone number from the side of the van. If someone wants it they’ll write it down. The laundry list is only useful if your stationary or parked. People will look for it if interested.
I’d ditch that contact us line though.
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thats nice jason, i like that more
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That looks so much better! Contact us bit was on the previous, so I would go with that.
Best get the mastering layout book out again and read again!
Thanks for your time guys. :thumbsup:
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Here’s a quick paste up.
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Ohhh Buggar!! lol Like that too!
What’s the consensus on the phone symbol before numbers? Never sure to go with it or not.
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Ask Jill 😛
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I hate Tel & Fax but symbols are passable and the customers like them.
Doing it in black ties it in with the other graphics on the panel rather than leaving the number on it’s own and a bit lost.
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