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Weedoo Signs, vehicle branding for MWS Office Supplies
Weedoo Signs, a Sandhurst Group company, has completed the vehicle branding of three new delivery trucks for Farnham-based MWS Office Supplies. The exercise is part of a company-wide branding programme, which has seen the firm invest in new designs for the entire business, including new sales catalogues, signage, literature and now vehicle livery.
Weedoo Signs were tasked with incorporating new designs, which include an eye-catching frog mascot, onto two brand new 7.5-tonne and one 12-tonne DAF trucks. Colour illustrations and contact details were applied to the side panels and rear tailgate of all vehicles to raise brand awareness of MWS Office Supplies across the south eastern counties, including Surrey, Hampshire, West Sussex, Berkshire, Buckinghamshire, Middlesex, south London and the fringes of Dorset and Wiltshire. Based in Surrey, MWS Office Supplies provides a full range of office products for commercial businesses, local authorities, schools and colleges both locally and nationally. Established for 30 years, the company was subject to a management buy-out in 2010, which has seen an injection of new management, services and now the creation of a new corporate brand and design.
John Woodward, sales director of MWS Office Supplies said: "Following the management buy-out in 2010, we took the decision to undertake a major rebranding exercise, which included investing in three new delivery vehicles. Having selected Weedoo Signs to manage the vehicle branding, we have been really pleased with the results. They were able to undertake the job in less than one day and over a weekend so as to not interrupt our delivery schedules during the working week, which was greatly appreciated." Continues John: "The team at Weedoo did a great job and were very easy to work with. They completed everything they promised, and as a result, they are looking at a number of other projects for us. Since the rebranding, we have received many positive comments from people who have commented on seeing our MWS frog design, and so our decision to opt for a fun, eye-catching design is working, which is great to hear."
Adds Stuart Barker, general manager of Weedoo Signs: "MWS Office Supplies have gone from having blue vans with simple written text to instead large white trucks that carry some striking and rather memorable designs. They really stand out and we have been pleased to be able to support the team at MWS in overhauling the branding and delivering a finish that makes their vehicles – and corporate brand – stand out from the crowd."
Weedoo Signs
1 Vulcan Way
Sandhurst
GU47 9DB
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