How to price Vehicle wrapping??

[John Childs]

Like all quoting, break it down into as small a pieces as you can, then add them all together, and there’s your price.

In this case, crudely, how much print will it take, at what price to you? Add in a profit margin and however long you think it will take times your hourly labour rate. That will give you your price. Simples.

That your price may be more or less than anyone else’s is neither here nor there. Your overheads may be more or less than others, but that doesn’t matter, it’s your costs that are important, and which will dictate your profit.

Work your own price, then, if you win the job you will make money. If you lose it because you are too expensive, then what does it matter? You weren’t going to make any money anyway.

[David Rogers]

Also important before you can work out labour costs (unless subbing out the fitting) – can you or have you done full wraps before?

[Peter Normington]

John speaks words of wisdom,
but you need to take many variables into consideration. when breaking down the job.
Are you printing, and if so, will you do it yourself or sub it out?
Or if just doing a colour change, what materials will be used and how long will the expected life be? will you fit in house, or pay a freelance fitter?.
Design work is also a variable, and can be charged by the hour or its perceived value.
So no, there is no formula, you charge what you can to make a reasonable profit, and more if you can sell the product and its merits to the client.

Peter