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how digital are you?
I was just going over the papers here and saw my anticipation come true and then some..
cut vinyl has always been slacking in our shop, but nothing prepared me for this.
in figures cut vinyl represents less than 5% of our income.
everyrhing else is digal printing or print/cut, be it on the edge, summa dc3 or rockhopper (gerber jetster)t-shirts are a seperate thing but we’re thinking of buying a T-jet (saw it on fespa) so even shirts are going to be digitally printed.
if you add it all up we have an income largely deivided in 2: cut vinyl an digital printed (and cut),
cut vinyl representing about 5% an digital representing a whopping 95%i have to say that 2 years ago the tables were turned but it’s a fast evolution in both custumor demand and our core buissiness.
do you also see this evolution in your shop and/or area?
just being curious 😎
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