Design fees

[Martin Cole]

quote AK:

Hi

What kind of hourly charge do designers charge?

Thanks 😎

Outrageous money, a lot of em!

Sort of depends on what your designing?

I would go in at £35.00 per hour that’s pretty conservative.

[Robert Lambie]

if your not getting the work after the design ide be looking for about £50 per hour. that said… im fast with signlab… for me to spend an hour on a design is allot… i guess by the time i am finished ide probably look at the design and charge what i think it is worth, and some. rather than pence per minute.

[idgni]

i charge £100/hr for design, and min £250 for logo design.

[David Rowland]

we are considering a scaling system depending on design level.

[Peter Normington]

quote idgni:

i charge £100/hr for design, and min £250 for logo design.

Ian What sort of design would you provide, say for 4hours work, and how much input would you require from the client?
for a logo, how many would you give the client to choose from, and if none were approved, would you still charge the fee?
Can you post any examples to give us a guideline?

Peter

[John Singh]

quote :

i charge £100/hr for design, and min £250 for logo design.

I like the way you separate design work from designing a corporate logo
because they are indeed separate

Interesting rate! 😉

[A Misselbrook]

Thanks for the replies! I mainly just dabble on the computer and do most of my work with the brush so I needed a bit of help! Thanks 😎

[Chris Hooper]

Dave – interesting idea having a scaling – how would this work?

Chris

[Adam McGuire]

I guess you’d charge based upon the complexity of the design Dave? That’s basically what I do. Anything that I can throw together in 10 minutes I don’t charge a setup fee for, anything that takes much longer than that I base upon complexity. I quoted for a load of stripes a while back. 1.5mm stripes with 3mm gaps, nearly 800 stripes per window 1.2 metres wide by about 2 metres tall. It took hours (probably because I don’t know the software, and my cutter is only 24inch so I had to set them on different sheets etc) and I had to let the job go because it was 270 miles from home and a bit out of my abilities. I quoted a fairly high price even though the design was simple because of the number of hours it took to draw and space all the stripes. It’s not easy to categorise a job for me!

[David Rowland]

i got to talk with others about it.. but currently we are underquoting when we are spending more time on jobs.. trying to find a unit price and allowed time for artwork to be done. Its a tricky one.

[Dave Bruce]

Adam that would have taken you 1minute in Signlab probably less, that’s why I bought the package, time saver.

Cheers

Dave (the boss, not employee)

[John Stevenson]

Hi aj

(mod -edit)
Even so, getting the right rate for Design is a problem. There is a constant debate as to whether Design is a Cost Centre or a Profit Centre.

In my own business, we just about break even. Our starting point is to charge £50.00 per hour but inevitably, we do a lot of things that we just cannot charge for.

In my opinion, to justify £100 per hour you’d need to have premises and services similar to a city Design Studio – that means plush offices and proper account management. And you’d need to present your ideas in a professional way, giving explanations of the thought process which led to the design. Also illustrating comparisons with designs used by others in the same trade or profession.

I wish you luck but probably the answer is to charge the same rate as you do for sign fitting – what’s that?

Regards
John

[Adam McGuire]

Dave,

At SignUK yesterday loads of people were telling me how easy SignLab is! I’ve been using Flexi because I found it fairly easy to use. I’ve started using SignLab 6.1 but am finding it difficult at the moment as it’s different to what I am used to!

Adam