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The Definitive Product Guide Launched by Pyramid
It’s hot off the press and available now. Pyramid Display Materials have created a monster 254 page product and pricing guide. It covers every sheet and roll product type used in the sign and display industry from rigid and flexible sheet, digital roll, MACtac self adhesives, through to Print Shop Essentials.
Containing over 500 application shots, 50 major industry leading brands and approaching 100 product ranges, Pyramid claim this product guide is the most comprehensive ever produced for the sign and display industry. The weighty volume also includes a guide to flatbed digital printing together with a unique pictorial application selector, an A-Z index containing both product types and brands through to an “At a Glance” double sided tape selector. Each product in the guide is also represented by graphical icons defining recyclability, recommended print and fabrication processes together with application recommendations.
Neil McCarthy, Pyramid’s Head of Sales & Marketing explains the thinking and the hard work that has gone into producing this product guide. “The guide has been 12 months in the making purely because we wanted to produce something unique that was really going to be useful to the market and our customers. We analysed our competitor’s offerings and it was obvious that we could improve on these but that it would take a lot of hard work. This encompassed many facets from application shots, colour swatches, technical recommendations and product links across the whole guide. The most work though was in the designing of the MACtac cad vinyl section of the guide as it shows every colour available in the complete MACtac range now stocked by Pyramid. We realised that just to list code numbers and colours in type doesn’t do justice to the full colour range available from MACtac hence, every actual colour has been printed on the page. We are more than pleased with the final result and I’m sure both our existing and potential customers will be”.
Pyramid Display Materials Limited
Head Office
Unit 5 Westpoint Enterprise Park
Clarence Avenue
Trafford Park
Manchester
M17 1QS.
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