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Graphic Design Help

can anyone suggest improvements to this logo please?

Posted by magpie on 26 March 2005 at 11:06

Hi,
I’m working on this design at the moment, this is a first draft from an initial sketch.
I thought I’d throw it open at this early stage to get some input and perhaps some guidance to some better clip art and or fonts to try etc.
Basically I’m just eager to learn and improve, so any help welcome.

Thanks, Peter

Attachments:

magpie replied 20 years, 6 months ago 13 Members · 18 Replies
18 Replies

Jill Marie Welsh

Member
26 March 2005 at 11:46

Hi.
The first thing that jumps out at me are the mis-matched fonts.
“the” is so formal, like for a lady’s tea room.
I guess you are temporarily using Hellvetica
until you find something better.
You need something “fun” yet readable.

Sign DNA has some cool fonts, like stuff from CrazyJack.
http://www.signdna.com/v2/cart/category.php?id=63&gp=46

I also think that the red linear elements on the sides need to be changed
to the golden yellowish color of the sandwich bun.
Red touching black without a white pinline to separate have the same value.

It is a nice design with lots of potential. I like it!
Thanks for “exposing yourself” to the criticism of folks like me!
Love…..Jill

edited to add a cool free fonts site that lets you type in text:
http://www.dafont.com/en/theme.php?cat= … asst=alpha
magpie

Member
26 March 2005 at 15:58

Hi Jill,
thanks for joining in. Yep you’re right the fonts are mismatched, I was looking for contrast
but as yet can’t afford to splash out on the fonts you and others integrate so well.
As for the helvetica, well quietly I am a fan of it, but yes your right I was looking for something
a little more informal.

Had a play with the linear elements as well as some other things and went a little emboss
crazy in photoshop, lol.

So here’s the second installment.

Cheers, Peter

PS the link are great

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Jill Marie Welsh

Member
26 March 2005 at 16:23

It looks nice!
I would still change the color of the side thingies.
And maybe make that outer outline part orange?
Meant to say earlier that the area where “BAR” is
could be just a little bit wider, horizontally.
Figure in the cost of a font as part of the job.
You can use it again forever.
I only buy a few a year.
Love….Jill
magpie

Member
27 April 2005 at 09:27

OK so I’, not the fastest turnaround in the world, but I’ve been trying to refine
my technique; looking at stuff by Leslie Carbaga, Illustrator WoW and Stevo’s
stuff.
Please let me know what you think.

Cheers, Peter

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Jill Marie Welsh

Member
27 April 2005 at 09:29

Niiice.
I like the one on the bottom left the best.
Darn it, now I’m hungry!
Love….Jill
Rod Gray

Member
27 April 2005 at 09:41

Peter,

I`m pretty impressed by them all to be honest.

The simplicity of the later ones is great but i also like to originals.

Sorry to be of no use to you from a choice point of view. 🙂
Dave Bruce

Member
27 April 2005 at 09:58

Yep bottom left for me too

Nice one Peter
Nicola McIntosh

Member
27 April 2005 at 20:47

nice work peter…they are all good attempts 😀

but i will go for the bottom left too as it all blends in together, but i also like the one above too 😛 the burger gets lost with the swirly thing round it on the other ones, i like the layout for snug..but i would have made the ‘the’ a bit bigger 😛 😉

Nik
Andrew Boyle

Member
27 April 2005 at 22:46

Bottom right for me Peter 🙂

have a problem with blue and food
would like to see a nice SNUG deeper Rioja Red

Cheers

Andrew
David Rowland

Member
27 April 2005 at 22:58

bottom right… Red works well with Food, look at McDonalds, Wimpy, Burger King and all the rest of the them. Bright Red 32C
Jill Marie Welsh

Member
27 April 2005 at 23:11

You do have a point about the blue-n-food.
I love the “glow” of that blue one tho.
And if you choose the red, I’d change the green panel
to…..BLUE!
love…jill
Lynn Normington

Member
27 April 2005 at 23:16

bottom right for me but your original had a nicer burger

Lynn
Bill Dewison

Member
28 April 2005 at 00:59

Blimey Pete! 😮 All the designs look great to me, you’re coming up with some cracking stuff! Is it going to be a sign or are you working round ideas at the moment? Either way, really does have a style to it, top class style as well! 😀

Cheers, Dewi
Paul Goodwin

Member
28 April 2005 at 06:31

I’d go for the bottom right one, only because as it has been said red and food go together, the left one looks like a cold burger, but they are all cracking designs…
Carrie Brown

Member
28 April 2005 at 09:13

Botton right for me too 😀 They all look good Pete, you’re doing a good job there … 😉
Shane Drew

Member
28 April 2005 at 10:16

Bottom right for me too mate. As has already been said, blue ‘n’ food are not a good combination in a marketing view. Blue would suggest cold in a subliminal sense, red/orange suggest hot. If you selling hot food, don’t make it a blue sign and visa versa.

All of them are good tho.

Cheers, and well done
Glenn Sharp

Member
28 April 2005 at 10:20

Like them all but prefer the top left design but done in red 😮
magpie

Member
29 April 2005 at 11:51

Thanks for the feedback, I’m going to try and incorporate your suggestions into the panels. Personally I prefer the bottom two and as many of you suggest I’ll push the red one forward for this job and the blue one I can adapt for his fish n chips shop which I’ve just found out about 😀
Thanks everyone, its been a great help.

Cheers, Peter