MemberAugust 16, 2020 at 9:30 am
Unless you actively follow up with your own social media, complete with ‘push’ links to relevant product on your own website (normally with one-click to buy option) then you see very little if not zero return – Social media sales have to be very simply & easy to use for the end client, as the attention span will be low, before they click on to the next picture! After all we are a bespoke professional service, not a ‘dropship’ vendor.
Having worked with several national & multi national companies, I was surprised by the amount of work and money they spend for online promotions, one client has a Adwords budget of £1800 per month alone.
For our trade, you might get some ‘likes’ but this will rarely transition into work without serious work of your own.