Looking for a little guidance from anyone that may have any knowledge in this area, a search has pulled very little up.
A client of ours has told us they want us to offer a Web2Print service. All of the work we do for them is one offs, repeats are very rare.
Another of our customers who’s a litho printer who comes to us for wide format uses such a system says it’s possible but ultimately a bit pointless unless the orders are usually for standardised product such as letterheads, business cards etc.
They’re a good customer but I don’t want to have to invest in expensive software if it’s not going to make our life any easier.
Thanks Luke. They’re about 10% of my turnover, but their probably my lowest margin customer as their quite price savvy.
I’m wondering if there’s something off the shelf (my litho customer uses Catfish by Infigo) rather than a bespoke built site, but the more I think about it I suspect they’d be expecting something like Solopress’ website where you upload the artwork, it generates a price and a proof and then they’re done. That’s way beyond my budget 🙁
I had this dilema Paul.
I wanted a Web to print site to make it an easy process to order stickers from.
I was quoted a price starting from £4k plus any other additions.
I created a page myself, for a fraction of that price, so customers can order different media, sizes, quantities and finishes etc.
I think serious investment in ad words would be needed to to get traffic.
More outlay and something I need to look into in more depth.
Good luck with whatever you decide to do.